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BEGIN:VEVENT
UID:20260616T084519Z - 56344@me261a.odoo.com
DTSTART;TZID=Egypt:20260711T160000
DTEND;TZID=Egypt:20260829T210000
CREATED:20260616T084519Z
DESCRIPTION:<a href="https://www.kawtheron.com/event/marketing-strategies-a
 nd-business-development-course-bms-18">Marketing Strategies and Business D
 evelopment Course BMS</a>\nThe Marketing and Business Management (BMS) pro
 gram is now available online\, allowing you to join from anywhere and gain
  the practical and strategic skills you need in today's job market. The pr
 ogram includes a comprehensive\, progressive path from the fundamentals to
  the executive level\, and upon successful completion of all program requi
 rements\, you will receive the BMS Executive Level certificate. 11/7 Satur
 day 9 PM - 4 PM 1. Strategy vs. TacticsThe Fundamental Difference That Cre
 ates Marketing Success Understand the essential difference between long-te
 rm strategic planning and short-term tactical execution\, and how masterin
 g both is the key to sustainable growth and advancing your professional ca
 reer and business. 13/7 Monday 9 PM - 4 PM 2. The Power of the 7PsMasterin
 g the Elements of the Comprehensive Marketing Mix Learn how to use Product
 \, Price\, Place\, Promotion\, People\, Process\, and Physical Evidence to
  achieve the perfect balance in the marketplace. 15/7 Wednesday 9 PM - 4 P
 M 3.Understanding the Buyer's MindNeuromarketing and Consumer Behavior Dis
 cover how emotions\, memory\, and perception influence decision-making\, a
 nd learn how to apply neuroscience to understand and motivate consumers. 1
 8/7 Saturday 9 PM - 4 PM 4. Smart RelationshipsCustomer Relationship Manag
 ement and Artificial Intelligence Learn how AI tools are redefining the cu
 stomer experience through personalization\, service\, and loyalty. 20/7 Mo
 nday 9 PM - 4 PM 5. Market Intelligence vs. Market ResearchFrom Data to In
 sight Learn deep research methods and when you need broad surveys to make 
 accurate strategic decisions. 22/7 Wednesday 9 PM - 4 PM 6.Sustainable Exc
 ellenceStrategies for Building Competitive Advantage Develop strengths tha
 t distinguish you in the market and ensure leadership and continuity. 25/7
  Saturday 9 PM - 4 PM 7. Mass Market or Niche Market?Precise Targeting Str
 ategies [...]
DTSTAMP:20260616T084519Z
LOCATION:مدينة نصر\, شارع محمد حسن بدران\, Cairo\, Egypt
SUMMARY:Marketing Strategies and Business Development Course BMS
X-ALT-DESC;FMTTYPE=text/html:<a href="https://www.kawtheron.com/event/marke
 ting-strategies-and-business-development-course-bms-18">Marketing Strategi
 es and Business Development Course BMS</a>\nThe Marketing and Business Man
 agement (BMS) program is now available online\, allowing you to join from 
 anywhere and gain the practical and strategic skills you need in today's j
 ob market. The program includes a comprehensive\, progressive path from th
 e fundamentals to the executive level\, and upon successful completion of 
 all program requirements\, you will receive the BMS Executive Level certif
 icate. 11/7 Saturday 9 PM - 4 PM 1. Strategy vs. TacticsThe Fundamental Di
 fference That Creates Marketing Success Understand the essential differenc
 e between long-term strategic planning and short-term tactical execution\,
  and how mastering both is the key to sustainable growth and advancing you
 r professional career and business. 13/7 Monday 9 PM - 4 PM 2. The Power o
 f the 7PsMastering the Elements of the Comprehensive Marketing Mix Learn h
 ow to use Product\, Price\, Place\, Promotion\, People\, Process\, and Phy
 sical Evidence to achieve the perfect balance in the marketplace. 15/7 Wed
 nesday 9 PM - 4 PM 3.Understanding the Buyer's MindNeuromarketing and Cons
 umer Behavior Discover how emotions\, memory\, and perception influence de
 cision-making\, and learn how to apply neuroscience to understand and moti
 vate consumers. 18/7 Saturday 9 PM - 4 PM 4. Smart RelationshipsCustomer R
 elationship Management and Artificial Intelligence Learn how AI tools are 
 redefining the customer experience through personalization\, service\, and
  loyalty. 20/7 Monday 9 PM - 4 PM 5. Market Intelligence vs. Market Resear
 chFrom Data to Insight Learn deep research methods and when you need broad
  surveys to make accurate strategic decisions. 22/7 Wednesday 9 PM - 4 PM 
 6.Sustainable ExcellenceStrategies for Building Competitive Advantage Deve
 lop strengths that distinguish you in the market and ensure leadership and
  continuity. 25/7 Saturday 9 PM - 4 PM 7. Mass Market or Niche Market?Prec
 ise Targeting Strategies [...]
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